(OTCBB:SKNY) Skinny Nutritional Corp.

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Skinny Nutritional Corp. Enters Into New England

(OTCBB:SKNY) Skinny Nutritional Corp.

Wednesday January 14, 10:30 am ET

Addition of six new distributors increases total network to 26 distributors serving over 8,600 distribution points in 12 states

BALA CYNWYD, Pa.-Skinny Nutritional Corp. recently announced six new distribution agreements in New England, including the Boston Metropolitan market. These agreements also provide broad coverage of the New England states, opening 8,600 new distribution points, including 7-Eleven, Stop & Shop, Cumberland Farms that will increase the Company?s total number of distribution points to over 35,000.

Premium Beverage Distributors, a division of Great State Beverages Inc. , Bellevance Beverage Co. , Farrell Distributing , New Hampshire Distributors Inc. , Rogo Distributors , G & G Beverage Distributors, Inc. will be carrying all five great-tasting Skinny Water flavors?and distributing them to consumers through convenience stores, grocery stores, drug stores, work-out facilities, salons, and spas throughout the New England area. With the addition of these distributors, Skinny?s national network has grown to 14 major Anheuser-Busch and 26 total distributors.

?We are pleased to add New England, particularly Boston, to the growing list of major markets penetrated since launching Skinny Water less than a year ago,? says Ron Wilson, President and CEO of Skinny Nutritional Corp. ?Universities, recreation areas, and ski and summer resorts are homes to consumers with a natural affinity for the healthy lifestyle offered by Skinny Nutritionals? zero-calorie, multi-functional water. And these distribution agreements bring Skinny Water to the largest regional supermarkets and retailers in New England. We are continuing to grow our national distribution network by offering major beverage distributors the leading product in the fast growing zero-calorie functional beverage segment of the overall industry.?

?Skinny Water will make a great addition to our line of premium, non-alcoholic beverages,? says Ron Fournier, VP of Sales for Great State Beverages. ?Consumers are counting calories, reading labels and buying products like Skinny Water that provide real nutritional benefits. We believe we can make a major splash in our market by placing Skinny Water on the shelves of well-known major retailers.

The Skinny Water lineup features five flavors, including Acai Grape Blueberry , Raspberry Pomegranate , Goji Fruit Punch , Passionfruit Lemonade , and Peach Mango Mandarin . All Skinny Waters have three key ingredients: Super CitriMax®, ChromeMate®, and EGCG. Super CitriMax includes calcium that promotes fat burning and bone density, and potassium that maintains cellular hydration. ChromeMate® promotes normal energy metabolism and helps maintain healthy blood sugar levels; and EGCG, a green tea extract, helps keep metabolism moving.

SAFE HARBOR STATEMENT

This news release contains forward-looking statements as defined by the Private Securities Litigation Reform Act of 1995. Forward-looking statements include statements concerning plans, objectives, goals, strategies, future events or performance and underlying assumptions and other statements, which are other than statements of historical facts. When used in this release, the words "believe," "anticipate," "think," "intend," "plan," "will be," "expect," and similar expressions identify such forward-looking statements. These statements are subject to uncertainties and risks including, but not limited to, risks set forth in documents filed by the Company from time to time with the Securities and Exchange Commission. All such forward-looking statements, whether written or oral, and whether made by, or on behalf of, the Company, are expressly qualified by these cautionary statements and any other cautionary statements which may



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