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(OTCBB:VTOK) V2K International, Inc.
LAKEWOOD, Colo., Oct. 1, 2008 - V2K International, Inc. announced recently that its first two test kiosks at Sam's Club have surpassed initial projections. The Company had forecasted sales for each kiosk at $6,000 per month. In the first three months of operation the kiosks have produced $52,000 in retail sales, $16,000 ahead of budget. Additionally, there are currently $45,000 in pending sales that are the result of leads generated by the kiosks.
The unmanned kiosks, which have live product custom window fashion samples and a consumer video presentation, are located in Tampa, Florida and Denver, Colorado. The leads generated by the kiosks are distributed to V2K Window Decor and More franchisees who provide the infrastructure for order fulfillment. To date, V2K has converted 65% of the leads generated from the kiosks into appointments, with a closing ratio of 48%, and an average transaction amount of $3,250.
``Outstanding is the word that comes to mind for the first three months of sales with our kiosk marketing program,'' said Vic Yosha, President & CEO of V2K. ``The Sam's Club test is proving our kiosk concept in high traffic locations. We hope to expand to expand the test soon, while also testing our kiosks in the boutique retail environment.''
Kiosks are a marketing concept recently revitalized due to technology advancements that create natural, intuitive steps for the consumer to interact with the kiosk, while marketing consumer products. They are extremely effective and economical, utilizing a small area in a retail facility to serve customers and generate revenue.
Profile for V2K International, Inc.
V2K International, Inc., through its subsidiaries, sells and supports franchises in the residential and commercial window fashion industry in the United States. It also develops and licenses software that allows users to decorate windows for both residential and commercial customers on a computer screen; and supplies soft window treatments to its franchisees. The company’s franchisees, through its proprietary software, sell window fashions to commercial and residential customers. In addition, V2K International supplies fabric treatments, such as drapes and curtains, as well as blinds, cellular shades, and shutters to its franchisees. As of September 30, 2007, it had 182 franchises, operating...
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